9 Alternatives to 6sense: Features & Pricing

In B2B sales, knowing who’s ready to buy can make or break your quarter. That’s why 6sense is a favorite. It turns anonymous intent into pipeline gold using deep data and predictive scoring. 

But teams today want more than insights. They want action. 

That’s why more sales orgs are exploring 6sense alternatives that can balance speed, automation, and results without the bulk.

What is 6sense?

6sense is a B2B revenue intelligence platform built to help sales and marketing teams find in-market buyers, uncover intent signals, and drive pipeline. It uses AI to track anonymous web traffic, map buyer journeys, and connect insights across channels. Users rely on 6sense to prioritize outreach, trigger campaigns, and feed account intelligence into their CRM for smarter targeting.

With predictive scoring, multichannel orchestration, and real-time alerts, it’s a go-to for teams running complex ABM programs across large deal cycles. 6sense is especially popular with enterprise users looking to scale intent-driven campaigns with deep visibility into buyer behavior.

Key features

Here’s a quick rundown of some of 6sense’s top features:

• Intent signal tracking: Uncovers buying signals based on search and site activity
• Account identification: Reveals anonymous website visitors and maps them to your CRM
• Predictive lead scoring: Ranks accounts by likelihood to convert based on behavior
• Multichannel orchestration: Triggers coordinated campaigns across ads, email, and web

6sense is built for teams that want to track buyer intent at scale, align go-to-market efforts, and drive ABM with more precision and data.

Why consider an alternative to 6sense?

6sense is a powerful platform, but it’s not one-size-fits-all. Here’s why teams start looking for alternatives to 6sense for sales:

• Steep learning curve: It’s packed with features, but lean teams might find setup and onboarding overwhelming.
• Enterprise-heavy focus: Designed for big ABM programs, it can feel like overkill for smaller sales motions.
• No AI messaging or reply automation: Great for data, but not built to help you write or send smarter messages.
• Execution gap: It surfaces insights, but still leaves teams doing the heavy lifting on outreach.

If you want faster results, hands-off automation, or a tool that actually helps you engage, not just analyze, these top 6sense alternatives are worth a look.

AiSDR

AiSDR is a virtual SDR platform that automates outbound prospecting across email and LinkedIn. Unlike tools that just go through the steps, AiSDR acts like a sales teammate, researching leads, personalizing messages, and replying to prospects in real-time. 

It connects with HubSpot and learns from conversations to improve over time. The tool is a great option for small teams that want enterprise-grade outreach without hiring or managing a sales team.

G2 score: 4.7 (50+ reviews)

Key features

• AI lead research: Finds and qualifies prospects that match your ICP
• Natural message writing: Crafts human-like outreach with zero prompt engineering
• Contextual replies: Responds to prospects automatically based on conversation flow
• Multichannel support: Combines LinkedIn and email into one seamless motion
• HubSpot CRM sync: Keeps contacts, replies, and tasks in sync
• A/B testing engine: Tests message variations to optimize performance

Pros

• Delivers high-quality outreach without templates
• Easy setup, even for non-technical teams
• Automates replies and follow-ups without sounding robotic

Cons

• Doesn’t support Salesforce or other non-HubSpot CRMs
• Performance ramps up gradually, peaking after a few weeks

Why it’s a great 6sense alternative 

AiSDR is a strong alternative to 6sense if you want sales software that’s easier to use, faster to launch, and focused on driving conversations. While 6sense gives you a lot of data to work with, AiSDR goes a step further by turning data complexity into outreach that builds your pipeline.

Instead of stopping at telling you who’s in-market, AiSDR surfaces signs of buyer intent like webpage visits, role changes, and G2 activity. It then acts on those signals by finding, enriching, and engaging leads through multichannel campaigns across email, LinkedIn, and text. 

To make execution even easier, AiSDR includes a built-in AI Strategist that suggests personalized campaign ideas you can launch in one click, plus access to a dedicated GTM engineer who ensures your setup is optimized and running smoothly.

Pricing: Starts at $900 per month for 1,200 messages (LinkedIn + email). Discounts are available for higher volumes.

Breeze (formerly Clearbit)

Breeze is a real-time B2B data enrichment tool built to support smart targeting, form optimization, and lead scoring. It automatically enriches leads with firmographic data as soon as they visit your site or fill out a form, no extra steps needed. 

Marketing and sales teams use Breeze to personalize campaigns, reduce form fields, and qualify leads instantly using company size, industry, or location. It’s lightweight, fast, and built for teams that want better lead intel without a full revops overhaul.

G2 score: 4.4 (600+ reviews)

Key features

• Real-time enrichment: Pulls firmographic data on leads instantly
• Lead scoring filters: Helps qualify leads before they hit your CR
• Form shortening: Uses known firmographics to cut down form fields

Pros

• Fast and accurate data enrichment
• Easy to set up and integrate with forms
• Helps reduce lead friction and bounce rates

Cons

• Limited intent or behavioral insights compared to full ABM platforms
• Not built for running outbound campaigns directly

Why it’s a great 6sense alternative 

Breeze is perfect if you don’t need the full 6sense stack but still want cleaner data and better lead quality. While 6sense focuses on deep analytics and intent signals, Breeze keeps things simple: enrich your inbound leads instantly, qualify them faster, and reduce friction at the point of conversion. 

It’s ideal for growth teams that want to move fast without committing to a heavy platform. For leaner setups or teams focused on inbound lift, Breeze delivers where it counts.

Pricing: Custom

ZoomInfo

ZoomInfo is a B2B data and intelligence platform built for sales and marketing teams that want to find, connect with, and close the right buyers faster. It combines a massive contact database with firmographic filters, intent data, and engagement tools to help users build high-quality pipelines. 

ZoomInfo also offers conversation intelligence, website visitor tracking, and workflow automation to give revenue teams full visibility and control across the sales cycle. It’s built for enterprise-level prospecting, but newer updates make it increasingly usable for mid-sized teams too.

G2 score: 4.5 (8.7k+ reviews)

Key features

• Contact and company database: Provides real-time access to millions of verified B2B records
• Intent signals: Identifies buying intent based on web behavior and research trends
• Engagement automation: Allows you to launch and manage email and call sequences from within the platform

Pros

• Huge, frequently updated data set
• Accurate intent insights
• Solid integrations with CRMs and sales tools

Cons

• New users might find it overwhelming 
• Pricing scales quickly as your team or usage grows

Why it’s a great 6sense alternative 

ZoomInfo gives you deep prospecting power with less operational bulk. While 6sense focuses on data orchestration and ABM workflows, ZoomInfo delivers fast, actionable insights paired with built-in engagement tools. 

It’s easier to get started and works best if you want to combine data, signals, and outreach under one roof. If your team needs verified contacts, smarter timing, and a faster path to pipeline, ZoomInfo is a strong pick.

Pricing: Custom 

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Cognism

Cognism is a go-to-market data platform that focuses on high-quality, GDPR-compliant B2B contact data. It’s designed for sales and demand gen teams that want to target European and global accounts with confidence. Beyond its core database, Cognism includes intent data, technographics, and verified mobile numbers that are especially useful for outbound prospecting.

Browser extensions and workflows are also available to plug into CRMs and sales engagement tools. Cognism is especially strong in regulated regions where compliance matters.

G2 score: 4.6 (1k+ reviews)

Key features

• GDPR-compliant global data: Verified contact info across EMEA and beyond
• Diamond Data® verification: Human-verified mobile numbers for higher connect rates
• CRM and tool integrations: Easy sync with platforms like Salesforce and Outreach

Pros

• Excellent mobile number accuracy
• Strong compliance for international outreach
• Helpful customer support and onboarding

Cons

• Limited coverage in some U.S. regions
• Fewer native analytics features compared to larger platforms

Why it’s a great 6sense alternative 

Cognism focuses on clean, compliant contact data rather than large-scale ABM orchestration. If 6sense feels too bloated or U.S.-centric for your use case, Cognism gives you verified contacts and high-quality global reach without the complexity. 

It’s a great fit for outbound teams that need to connect fast and stay compliant, especially in EMEA. For teams that care more about execution than dashboard complexity, Cognism keeps things focused and effective.

Pricing: Custom pricing based on region, seats, and data volume

Bombora

Bombora is a leading provider of B2B intent data that helps sales and marketing teams identify companies actively researching their solutions. It monitors content consumption across a cooperative of thousands of websites, signaling which businesses show buying signals and what topics they’re interested in. 

Bombora’s data can be integrated into CRMs, ad platforms, and sales tools to sharpen targeting and prioritize outreach. It’s especially popular among demand gen teams looking to add intent context to existing workflows without rebuilding their entire stack.

G2 score: 4.4 (160+ reviews)

Key features

• Company Surge® intent data: Detects when businesses are researching topics you care about
• Topic taxonomy: Tracks over 11,000 B2B topics for precise intent signals
• Integration-friendly setup: Works with major CRMs, MAPs, and ABM tools

Pros

• Strong intent accuracy
• Easy to plug into existing tools
• Great for surfacing net-new in-market accounts

Cons

• No direct outreach or engagement features
• Limited firmographic filters compared to full GTM suites

Why it’s a great 6sense alternative 

Bombora is a focused, data-first option for teams that already have outreach workflows and just need intent superpowers. Unlike platforms similar to 6sense that bundle orchestration with analytics, Bombora keeps things clean and flexible.

It’s a standout option for marketers who want better timing, sharper targeting, and fewer platform headaches. If you’re not ready to commit to an all-in-one suite, Bombora delivers the intent signals without the operational weight.

Pricing: Custom

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Demandbase

Demandbase is a full-featured ABM and B2B go-to-market platform that blends firmographics, intent data, and engagement analytics into one unified system. It’s built for mid-size to enterprise teams that want to run account-based campaigns with precision across ads, email, and web personalization. 

Demandbase uses AI to surface in-market accounts, predict buying behavior, and guide sales engagement. It’s a robust platform that helps align sales and marketing teams around shared pipeline goals.

G2 score: 4.4 (1.8k+ reviews)

Key features

• AI-powered account identification: Surfaces high-fit accounts with real-time signals
• Cross-channel orchestration: Coordinates ads, email, and web based on the buying stage
• Sales intelligence tools: Delivers real-time insights directly to reps

Pros

• Strong ABM capabilities
• Easy sales and marketing alignment
• Flexible segmentation and targeting

Cons

• Steeper learning curve for new users
• Can feel bloated for smaller teams

Why it’s a great 6sense alternative 

Demandbase is the closest pound-for-pound competitor to 6sense, offering deep intent data and full funnel orchestration. It’s a strong choice for teams that want data and execution in one place, but prefer a platform with more flexible segmentation and better ad targeting. 

If you’re running complex ABM motions or need to align sales and marketing tightly, Demandbase brings the horsepower without locking you into rigid workflows.

Pricing: Custom

Seamless.ai

Seamless is a real-time B2B prospecting platform that helps sales teams find accurate contact data and build outbound lists faster. It combines company and contact search with AI-powered enrichment, pulling phone numbers, emails, and job details as you browse. 

Designed to work alongside LinkedIn and Salesforce, Seamless is all about speed, scale, and accuracy for teams doing high-volume outbound. It’s a smart choice for SDRs looking to hit daily list-building goals without waiting on static databases.

G2 score: 4.4 (5k+ reviews)

Key features

• Real-time contact enrichment: Delivers emails and phone numbers on the fly
• Chrome extension: Pulls data directly from LinkedIn and websites
• Salesforce integration: Pushes contacts into workflows with one click

Pros

• Fast data access while prospecting
• Unlimited contact lookups on higher tiers
• Simple to onboard and scale across teams

Cons

• Occasional data accuracy issues
• Limited targeting filters compared to full ABM tools.

Why it’s a great 6sense alternative 

Seamless.ai skips the dashboards and gets straight to the point: verified contact data for outbound. While 6sense is built for orchestration and deep buyer journeys, Seamless is for teams who need high-quality contacts now. 

It’s perfect if you already have outreach systems in place and just want to feed them better data. For scrappy sales teams that move fast and value immediacy over intent scoring, Seamless delivers the fuel.

Pricing: Custom

Lusha

Lusha is a B2B data platform that provides verified contact and company information for prospecting. It’s designed for sales, marketing, and recruitment teams who want fast access to direct dials, emails, and decision-maker info. 

Lusha offers a Chrome extension, a web app, and integrations with tools like Salesforce and HubSpot. It’s known for its ease of use, GDPR compliance, and data accuracy across global regions. Great for teams doing cold outreach and needing quick wins.

G2 score: 4.3 (1.5k reviews)

Key features

• B2B contact database: Provides emails, phone numbers, and job titles with high accuracy
• Chrome extension: Prospects directly on LinkedIn or company websites
• CRM integration: Pushes data to Salesforce and HubSpot for smoother workflows

Pros

• Ease of use
• High data reliability for decision-makers
• Fast results for lead generation

Cons

• Limited enrichment depth compared to ABM platforms
• Paid plans can get expensive as usage scales

Why it’s a great 6sense alternative 

Lusha is perfect for teams that want fast, accurate contact data without diving into buyer intent models or complex account journeys. Unlike 6sense, which leans on predictive scoring and orchestration, Lusha is built for reps who want to find and reach the right people today. 

If your GTM motion is more about high-volume outreach than multi-touch ABM, Lusha gives you what you need to start conversations faster.

Pricing: Paid plans start at $22.45 per month 

Salesforce Pardot (Marketing Cloud Account Engagement)

Salesforce Pardot, now called Marketing Cloud Account Engagement, is a B2B marketing automation tool built for lead nurturing and pipeline acceleration. It connects seamlessly with Salesforce CRM, helping sales and marketing teams align on high-intent leads. 

Users can run targeted email campaigns, score leads based on behavior, and track engagement across the funnel. It’s packed with tools for campaign automation, ABM, and sales alerts, making it a strong fit for teams already using Salesforce and looking to scale smarter.

G2 score: 4 (2.3k+ reviews)

Key features

• Lead scoring and grading: Prioritizes leads based on activity and fit
• Salesforce CRM integration: Keeps marketing and sales fully aligned
• Dynamic email campaigns: Sends the right message at the right time

Pros

• Deep Salesforce integration
• Strong lead nurturing and segmentation
• Good for ABM programs

Cons

• Small teams might find it overly complex 
• UI is dated compared to newer tools

Why it’s a great 6sense alternative 

Pardot is ideal if you already live in the Salesforce ecosystem and want powerful marketing automation without adding another platform. While 6sense excels at surfacing anonymous buying intent, Pardot shines at converting known leads through nurture, scoring, and CRM-driven workflows. 

If your focus is on pipeline acceleration from first touch to handoff, Pardot gives you the structure and tools to do it inside the Salesforce environment.

Pricing: Starts at $1,250 per month