AiSDR Product Update: July 2024
Find out what AiSDR’s been up to in July. Check out our latest intent-based marketing features that will help you power your outreach.
AiSDR is 1 year old! 🎉🎂🥳
The last 12 months have been crazy, fast-paced, and fun.
In one year, AiSDR:
- Grew from 5 to 20 people
- Topped 70+ customers and $1.5M+ ARR in sales
- Transformed from an idea to a platform that delivers the highest-quality emails
And that’s just the start. We’ll continue to build the best and most exciting AI sales platform in the world 💪
With that in mind, here’s a sneak peek at what else AiSDR accomplished in July 🔥
New Intent Signal: Search by Web Query
We added several new intent signals that you can use to find and filter prospects, as well as set criteria for finding lookalike audiences.
The first signal – Web search – allows you to look for leads using any search query, as well as summarize the first page of Google results about any company on any topic for better relevance and personalization.
For example, imagine you’re looking for companies in the United States with 1,001–5,000 employees.
If you then search for the query “recent updates”, AiSDR will identify all companies in the US with the specified employee headcount before filtering out any companies that didn’t mention “recent updates” in the timeframe indicated (from 1 day to 3 months).
New Intent Signal: Search by News
The next signal we added to bolster your intent-based marketing and sales is News search.
With the help of News search, AiSDR looks for recent news updates and keywords across many media outlets. This allows you to spot and reach out to any companies that are currently trending or coming off a big announcement.
New Intent Signal: Search by Technology
Last but certainly not least, we added the intent signal Technology search.
Technology search helps you find and target companies who are (a) using technology that your product can potentially replace or (b) using technology that your product was built to integrate with, such as HubSpot or Salesforce.
Deep Search for Intent Signals
There’s no reason to limit yourself to just one intent signal.
Why not search for all four?
Typically, AiSDR searches a company using the intent signal you selected. Then once AiSDR finds something, it reports back to you.
With Deep search enabled, you can set the order of intent signal priority. Using that priority, AiSDR will search companies. Whenever a signal returns no results for a company, AiSDR terminates the search for that company and moves on to the next business.
Multimedia Outreach: GIFs, Memes, & AI Videos
No one likes a stale, text-only email, so why not spice up your outreach with meme, GIFs, and videos?
Not only can AiSDR users now generate and embed AI memes and GIFs in their emails to sprinkle some humor, but users can also create digital replicas that generate personalized AI videos for a true multimedia experience.
So that you have greater clarity and control, AiSDR creates previews of the AI video’s title and script.
