Saleshandy vs Instantly: Which Should You Choose?
Saleshandy and Instantly promise the same thing: unlimited mailboxes, warm-up included, and cold email at volume with no per-inbox fee. The split shows up in what else comes in the box.
Saleshandy bundles a B2B database into every plan, while Instantly sells sending, data, and extras as separate modules you assemble yourself.
Here’s an in-depth comparison of both entry tiers.
Key takeaways
- Saleshandy bundles a B2B lead database into every plan starting at $34 a month, while Instantly charges $47 a month for sending alone and prices its lead database as a separate module.
- A full Instantly stack with sending and lead data runs $94 a month at the entry level, and independent breakdowns put a working setup at $124 to $241 a month once CRM and lead credits are included.
- Saleshandy runs multichannel sequences across email, calls, LinkedIn, and WhatsApp from its entry plan, while Instantly’s Outreach plan covers email sending and warm-up only.
- Saleshandy caps its Starter plan at 1 user, while Instantly prices by email volume and contact caps rather than seats, so team size doesn’t change the bill.
- AiSDR replaces both the sequence builder and the static database with Ami, an AI GTM agent that launches a targeted campaign in 30 minutes using live, on-demand prospect search.
What is Saleshandy?
Saleshandy is a deliverability-first cold email platform that bundles a B2B database and its credits into every plan. The product now combines a sending engine, an 852M+ contact Lead Finder with 70+ search filters, an AI Sequence Copilot, verification, warm-up, a dialer, and a CRM. The mechanism that sets it apart commercially is its credit math, where a single credit runs an 8-provider waterfall, verifies the result, and charges nothing when the lookup comes back empty.
Pros
- Lead data included in the plan: Starter comes with 1,500 Lead Finder credits a month and Pro with 4,000, deposited as a full year upfront on annual billing, so prospecting isn’t a second subscription.
- 1 credit covers the whole enrichment job: A single credit runs an 8-provider waterfall, verifies the result including catchalls, and costs nothing when the lookup returns no match.
- Multichannel inside a single sequence: Email, calls, LinkedIn, and WhatsApp run in one flow, with manual tasks you can assign to a salesperson and subsequences that fire based on how a prospect responds.
- CRM sync from the entry plan: Salesforce, HubSpot, Pipedrive, and Zoho integrations ship on Starter, alongside a REST API, Zapier, Make, n8n, webhooks, an MCP server, and a CLI.
Cons
- Starter is 1 seat with a hard sending cap: The $34 plan covers 1 user, 2,000 active prospects, and 6,000 emails a month, with sender rotation limited to 10 email accounts. A second person moves you to Pro at more than double the price.
- Verification and AI credits are one-time grants: Starter’s 500 verification credits and 100 AI credits arrive once rather than refilling monthly, and a G2 reviewer names running out and rebuying as a specific frustration.
- Lead Finder quality draws mixed reviews: G2’s aggregated review themes flag limited prospect features in 42 reviews, and individual reviewers report patchy Lead Finder coverage outside core US and EU markets.
Pricing
Saleshandy runs $34 a month for Starter on annual billing, $76 for Pro, and $149 for Scale, with monthly billing adding roughly 20 to 30% at every tier. Saleshandy caps seats by plan rather than selling them individually: 1 user on Starter, 10 on Pro, and unlimited on Scale. Every published plan is self-serve through a 7-day trial with no credit card, and only Enterprise routes to a sales conversation. Saleshandy sells mainly to solo founders, small sales teams, and lead-gen agencies, and carries 4.6/5 across more than 800 G2 reviews.
What is Instantly?
Instantly is a cold email platform built around unlimited sending accounts and automated warm-up, sold as separately priced modules rather than one subscription. Its pricing page splits into 4 tabs: Outreach for sending, Instantly Credits for its 450M+ contact database, a separately priced CRM, and VIP. Outreach is priced on monthly email volume and uploaded-contact caps rather than seats, so a 20-person team pays the same as a 5-person team inside the same tier.
Pros
- Volume-based pricing rather than per-seat: Outreach charges on monthly email volume and uploaded-contact caps, so adding people to the workspace doesn’t change the bill inside a tier.
- Unlimited mailboxes and warm-up on every plan: There’s no per-inbox surcharge at any level, including the $47 entry tier, with sender rotation running across the whole mailbox pool.
- Deliverability infrastructure that escalates with volume: Light Speed adds both the SISR System and a Private Deliverability Network, which is the layer high-volume senders are paying for.
- Modular structure works with lists you already own: Outreach runs on uploaded contacts regardless of source. A team with data in Clay, Apollo, or its CRM can buy the sending module on its own.
Cons
- The headline price covers roughly a third of the product: The lead database and CRM sit on separate tabs with their own ladders. Running Outreach Growth alongside Instantly Credits Growth costs $94 a month before anything else. Independent breakdowns put a working stack at $124 to $241 a month once sending, lead credits, and CRM are all running.
- The database module lists 13 search filters: Instantly Credits Growth covers 13 filters including keywords and lookalikes, which makes a narrow or unusual ICP harder to isolate.
- Credit allocations are published as ranges: Instantly publishes credit allocations as ranges: The Instantly Credits tiers list 1,500 to 2,000, 5,000 to 7,500, and 10,000 to 200,000 credits monthly. You can’t tell which end of the range you’ll get before you buy.
Pricing
Instantly’s Outreach module starts at $47 a month for 1,000 uploaded contacts and 5,000 emails, rising to $97 for Hypergrowth and $358 for Light Speed, with roughly 20% off on annual billing. The lead database is a separate subscription on its own ladder starting at $47, so a team that needs both is looking at $94 a month at the entry level. Outreach and Instantly Credits are both self-serve with a 14-day trial and no credit card, and only Enterprise routes to a call.
Saleshandy or Instantly: Which should you choose?
The deciding question is where your lead data comes from. Saleshandy puts prospecting inside the subscription. Instantly assumes you’ll bring your own list and spends the budget on sending capacity instead.
Answer that and most of the comparison resolves itself.
Choose Saleshandy if…
You want prospecting and sending on one bill
Lead Finder credits land in the plan every month, 1,500 on Starter and 4,000 on Pro, and annual billing deposits the full year upfront. 1 credit runs an 8-provider waterfall and returns a verified work email with catchall verification included, and a lookup that finds nothing costs you nothing.
For a founder or a small team, that removes the second subscription, the second login, and the monthly reconciliation between a data vendor and a sending tool. The 70+ people and company filters give you enough room to isolate a specific ICP without exporting to a third tool first.
Your outbound runs across more than email
Sequences run email, calls, LinkedIn, and WhatsApp in one flow, with manual tasks you can hand to a salesperson and subsequences that trigger based on how a prospect responds. That matters when your motion depends on a LinkedIn touch landing between 2 emails, or a call placed the moment a prospect opens a proposal.
Sender rotation, unlimited warm-up, dynamic IPs, and spintax all ship on the $34 plan, so Saleshandy doesn’t gate the deliverability layer behind an upgrade. CRM sync to Salesforce, HubSpot, Pipedrive, and Zoho comes with the entry tier too.
Choose Instantly if…
Your lead data already comes from somewhere else
Outreach runs on uploaded contacts regardless of where they came from. A team with a Clay workspace, an Apollo seat, or clean CRM exports can buy the sending module on its own and skip the database entirely.
At $47 a month, that’s a cheap entry point for a dedicated sending layer, and the modular structure means you aren’t paying for prospecting you won’t use.
For that specific buyer, the unbundling is a saving rather than a gap. The 14-day trial with no credit card lets you test inbox placement before committing anything.
You’re scaling sending volume and the team keeps growing
Pricing runs on monthly email volume and uploaded-contact caps rather than seats, so a 20-person team pays the same as a 5-person team inside the same tier.
Unlimited mailboxes and unlimited warm-up ship on every plan with no per-inbox surcharge. The deliverability layer then escalates as you move up, with the SISR System and a Private Deliverability Network both landing at Light Speed.
Hypergrowth at $97 jumps to 25,000 uploaded contacts and 100,000 emails a month, which is where most teams running real volume land. More than 4,000 G2 reviews at 4.8/5 also make it easy to find someone in your exact situation.
| Saleshandy | Instantly | AiSDR | |
| Entry price | $34/month billed annually | $47/month for sending only | From $1.50 per person contacted |
| Lead data at entry | 1,500 Lead Finder credits monthly | Separate module from $47/month | Live AI search included |
| Search filters | 70+ people and company filters | 13 filters on the database module | Plain-text queries, no filter list |
| Channels | Email, calls, LinkedIn, WhatsApp | Email sending and warm-up | Email, LinkedIn, calls, plus multimedia |
| Sending mailboxes | Unlimited on every plan | Unlimited on every plan | Procured, configured, and warmed for you |
| Contract length | Monthly or annual | Monthly or annual | Pay as you go |
| Setup to first campaign | Self-guided, same day | Self-serve, same day | 30 minutes to launch via Ami |
| Who runs the campaigns | Your team | Your team | Ami AI |
| Best for | Email-led outbound on one bill | High-volume sending at scale | Teams buying booked meetings |
Why AiSDR might be a smarter third option
Both tools hand your team a sequence builder and a way to send at volume. Someone still has to decide who to target, what to say, and when to send it, and that someone is on your payroll.
AiSDR sits in a different place. It runs the strategy and the execution, and it measures success in meetings that show up.
Ami AI Strategist
Neither tool tells you what campaign to run. Saleshandy’s AI Sequence Copilot writes variants of a message you’ve already decided to send, and Instantly’s Web Researcher agent enriches a list you’ve already built. The strategy stays with you.
Ami is AiSDR’s AI GTM agent, trained on more than 20,000 campaigns AiSDR has run. It reviews your offer, your CRM data, and your past campaigns, then suggests specific audiences and niches for Live AI search to go investigate, based on the goals you set. It takes about 20 minutes for Ami to analyze your site and build a campaign, and you review and launch in 2 clicks.
That’s why 80% of AiSDR customers use the AI Strategist rather than building campaigns by hand, and why campaign execution runs about 6x faster than doing it manually. You clear the campaign for takeoff. You don’t need years of outbound experience to know what a good one looks like first.
Live AI search
Both tools point you at a database. Saleshandy’s Lead Finder draws mixed quality reviews, and Instantly’s database module gives you 13 filters to work with. Either way, you’re searching a set of records collected before you asked for it.
AiSDR builds the list on demand. Live AI search takes a plain-text description of who you want and goes and finds them, including ultra-niche ICPs that don’t map to a filter dropdown, with contact data valid as of today. Ami decides what to look for. Live AI search goes and finds it.
This matters most when your ICP is narrow. A database either has coverage for your segment or it doesn’t, and you usually find out after you’ve paid for the year. On-demand search changes the question to whether those people exist at all, rather than whether a vendor happened to collect them last year.
Intent & CRM data
Both tools offer some timing input. Instantly sells a Website Visitors module as a separate add-on, and Saleshandy’s Lead Finder carries hiring signals and tech stack filters. Neither pulls those signals into the sequence itself, so the call on when to reach out still lands on your team.
AiSDR pulls website visitors, LinkedIn profile visitors, LinkedIn social engagement, and LinkedIn keywords into one place as signals you can target. All of them are public and verifiable, so you can see why a prospect surfaced rather than trusting a score you can’t inspect. Deep HubSpot and Salesforce integration lets AiSDR process, score, and enrich your account data for both inbound and outbound leads, and the AI qualifies accounts before anything goes out.
The practical result is fewer sends carrying more weight. AiSDR sees a 9.22% response rate and a 5.63% positive response rate across its customer base. 31% of replies convert into a booked demo, and campaigns land 1 to 3 meetings per 100 targeted leads.
Campaign Builder with multichannel conditional sequencing
Channel scope is where the 2 tools separate, and building the sequences is work either way. Saleshandy runs 4 channels and asks your team to design and maintain the flows. Instantly automates warm-up and rotation, and the campaign design still sits with whoever you’ve put on it.
AiSDR’s Campaign Builder runs email, LinkedIn messages, connection requests, and InMails, plus calls, in one flow with drag-and-drop conditional logic. You can drop in a text, an AI voice note, an AI video, or a meme wherever it fits, and the AI handles replies, objections, and follow-ups until the goal is met. Touchpoints are unlimited and adjust to the length of your sales cycle.
Underneath it, AiSDR procures and configures lookalike mailboxes, runs continuous warmup, tests deliverability every 2 weeks, and monitors inbox health. Ami launches a campaign in 30 minutes, and Explore and Scale customers get a dedicated GTM engineer who treats your pipeline as their own.
Entry-tier pricing, channels, and setup time compared: Saleshandy vs Instantly