AiSDR Personas of useful articles

Blog, Persona
5 Rookie Sales Persona Mistakes You Definitely Want to Avoid
What if there was a surefire way to turbocharge your sales and marketing efforts while also fine-tuning your product lineup and driving your earnings? Little do you know, but chances are high you already have it in your back pocket. The sales persona. Every successful business creates one near the start of their life, but […]
Dec 6, 2023
Reading time
8m 2s
Blog, Persona
The What, Why, and How of Customer Journey Mapping for Better Customer Experiences
Meet Laura, a startup founder who needs to scale her sales fast to meet investor expectations. She’s not sure how to do it.  Across the country, Jake, a founder in a similar position, has been researching how AI tools could augment his sales team of one (i.e. him) on a budget.  To an AI SDR, […]
Nov 29, 2023
Reading time
13m 1s
Blog, Persona
Ideal Customer Profile or Sales Persona: When to Use, How They’re Different, & Why You Should Have Both
Imagine you’re at the office and you overhear this conversation: – The market’s changed, so we’ll need to tweak our ideal customer profile. You can take a look at Mark’s comments. – Is that the doc Matt shared on Slack last week? – No, that was the sales persona. You need the ICP. – Oh… […]
Nov 15, 2023
Reading time
7m 51s
Blog, Persona
Ideal Customer Profile: What is It and How Does It Benefit Your Business?
What type of businesses do you want to sell to? Entrepreneurs? Start-ups? Enterprises? Maybe a mix of sizes? Or where are most of your clients located? Which industries are they in? No marketing and sales strategy will perform well unless you know who you’re selling to. If you can’t answer the questions above, your sales […]
Nov 8, 2023
Reading time
15m 8s
AiSDR for Sales —  An AI-Powered Tool for Company Growth
There’s an old truth that time kills sales. The better news is that AI is giving it back. A massive 97% of sales leaders and sales pros report that using AI tools for sales gives SDRs more time to sell. That means better conversations with prospects, which ups the chances of persuading a prospect to […]
Reading time
7m 48s
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