Win over users of competitor technologies
proven problem
you can solve
Results you can expect
How the outreach to competitors’ clients sales play works
Tell your AI sales agent about your perfect customer. Just provide a brief description with your main qualifying factors and the landing page where the AI can find information about your offer.
E.g. CEOs of B2B SaaS startups in the US with $3M+ ARR that raised a Series A round in the last 3 months
Tech stack is one of our clients’ favorite intent signals – it helps you find prospects with problems you can actually solve. Simply pick the competitor technologies you can replace from our drop-down list.
Share why your product delivers superior value compared to what prospects currently use. Focus on your competitive edge with comparisons, data, and success stories. This messaging becomes the core of your AiSDR persona for this GTM play.
Hit “go” and free up your calendar! Our AI SDR continuously finds new customers of competitors and starts conversations when they’re ready. You only step in when they show genuine interest.
Pro tip: For best results, ask prospects about their contract renewal timeline and offer free migration or contract buyout options.
Sample emails for competitors’ clients outreach
Frequently Asked Questions
Find the answers to your most pressing questions here
What are the best practices for winning over a competitor’s clients through sales outreach?
We recommend discovering where each prospect is in their renewal cycle and prioritizing conversations with contracts that expire soon. Make your offer more appealing with special subscription terms, extended trials, free migration, or partial contract buyouts.
How does AiSDR get the data of a competitor’s clients?
Our AI SDR uses multiple data sources to track this information. Some comes from API data on prospect websites, while other information comes from AI-collected intelligence.
How accurate is the information AiSDR gathers?
Does AiSDR know where prospects are in their contract cycle?
Not yet (we wish we did though!). Contract details are typically off limits and not available at scale. However, our AI can check if a lead has mentioned the competitor’s brand on social media and use this for personalization.
Can I track multiple competitors’ clients within one campaign?
Absolutely – if you have general value propositions that apply across competitors. However, targeted 1:1 comparisons with specific value props usually perform better, so we recommend separate campaigns for each competitor’s client base.
How often does AiSDR update lead data?
Our AI runs data updates several times daily.
What types of outreach can AiSDR send to my competitors’ clients?
AI SDR can reach out through emails, texts, and LinkedIn messages. It also generates personalized call scripts and helps your messages stand out with custom memes and AI-generated videos using your avatar.
Can I use AiSDR to find customers not only from competitors but also in related niches?
Absolutely! AiSDR can find companies that use specific tools or platforms, such as HubSpot, Salesforce, or any other software your ideal customers rely on. AiSDR can also find lookalike companies that share similar traits, even if they’re not using the same software.
What metrics can I track when using AiSDR?
You can easily track how your campaign is doing: how many emails were sent, how many leads were engaged, open and response rates, positive replies, and how many meetings were booked. If you’re using LinkedIn, you’ll also see metrics like how many leads were engaged, response rates, and how often your connection requests were accepted.
We’ll also show you all the replies you receive grouped by type (positive reply, meeting booked, alternative contact, neutral, unsubscribe), letting you easily jump to each conversation thread.
Can I integrate AiSDR with my CRM systems?
Yes, but only HubSpot at the moment (we’re working on adding Salesforce next). The integration with HubSpot works both ways. Once you connect your HubSpot to AiSDR, all your lead info, activity, and conversations get automatically synced, both from AiSDR to HubSpot and vice versa. You can also pull in HubSpot properties to personalize your outreach, keeping everything neat, relevant, and up to date without manual updates.
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