AiSDR Product Spotlight #3: Campaign Scheduling, 323 New Personalization Insights

Personalization is more than just sprinkles on icing or adding a cherry on top.

It’s the holy grail for sales emails (just don’t let Indiana know).

Think about the small thrill you get when you see your name on a Starbucks cup, complete with a little heart. Or hearing Spotify nail your vibe with its weekly playlist.

It feels personal, because it is. 

In sales, data is what makes that level of connection possible. Otherwise, you get this 👇

At AiSDR, we’re all about giving you the data you need to stand out and make personalization natural and effortless.

Here’s what we did this week to make this happen.

MOAR data for personalization

Why stop at LinkedIn and HubSpot when the internet is your (data) oyster?

That’s why we added 323 more data insights to power your personalization. 

But don’t worry – We won’t overload your emails with excessive personalization. When pulling insights, we stick to the 20 most relevant data points to keep your outreach sharp and effective.

With this data, you can even build a behavioral profile that sheds light on a prospect’s:

• Preferred communication style
• Likely personality traits
• Decision-making style based on a DISC analysis

Here’s an excerpt of the prospect report you can receive.

This helps you pull the right triggers to get a response, optimize your emails, and boost reply rates.

You can also access data like:

• Content on YouTube and Twitter/X
• Promotions to leadership positions
• Significant changes in departmental expenses
• Inefficient departmental processes for specific teams (e.g. sales, HR)
• Financial results, earnings, and SEC filings
• Competitor news (acquisitions, awards, funding, etc)

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Why is it cool?

These insights give you a serious edge in reaching out to prospects. It’s like having a cheat sheet that reveals exactly what you need to know about the people you’re selling to.

After all, sales isn’t just about sending messages. It’s about connecting with the right person, at the right time, in the right way.

These new insights help you:

• Tailor your outreach with specific, relevant data without wasting time collecting it yourself
• Take action during key moments like promotions, expansions, or industry shifts
• Show you’re not just another salesperson making a blind pitch

Campaign scheduling

Ever wish launching an outreach campaign could be as simple as scheduling an email?

Now it is.

With our new campaign scheduling feature, you can set your campaign to launch at the perfect time without having to log back in and hit “Start” on the big day. 

Just choose the exact day, the same way you would in Gmail or Outlook, and AiSDR will handle the rest.

Why is it cool?

Picture this: You’re juggling a feature launch, planning a holiday campaign, and racing against the clock to close deals before the month ends.

The last thing you need is the constant worry, “Did I remember to start the campaign?”

Campaign scheduling takes that bit of unnecessary stress off your plate. Set your campaigns up in advance so you can focus on other key matters, like executing your strategy.

🤫 Next week’s sneak peek

It’s Christmas next week! 🌲But even though it will be a short week as the majority of our team celebrates the holiday, we still have a few more cool updates to make your Christmas special 🎁