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AI Prospecting for OLIPOP

OLIPOP is a beverage company known for its healthy alternative to traditional sodas, offering a range of prebiotic drinks.
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Company data:

Company size:

60 employees

Industry

Beverage

Headquarters:

Oakland, California, USA

Investment round:

N/A

ARR:

N/A

Key stakeholders

These are the current top-level decision-makers at the company and their LinkedIn profiles. Check them for recent activity and updates

Ben Goodwin
Co-Founder & Chief Executive Officer, Formulator
Tracy Hart
Chief Financial Officer
Ray Faust
Chief Commercial Officer

Latest news about OLIPOP

Here are some of the most recent media mentions. Use them in your sales prospecting to qualify a prospect's buyer intent and personalize outreach with the latest company updates

Olipop has launched a new shelf-stable four-pack, allowing the brand to be sold in new store sections. This formulation reduces fiber content by 30%, using Acacia Fiber and Guar Fiber, making it more aligned with other prebiotic sodas. This change enables more versatile merchandising and consumer consumption[5]. Olipop also introduced its largest launch yet for the flavor Ridge Rush, with a campaign playfully targeting legacy brands like Mountain Dew, featuring humorous ads and partnerships with NASCAR driver John Hunter Nemechek and Pro Football Hall Of Famer Shannon Sharpe[4].

Olipop reported a 129.2% growth in U.S. retail dollar sales to over $528.2 million in the 52 weeks ending September 21, according to NielsenIQ. The brand is also expanding its presence through new marketing campaigns and partnerships, including sports collaborations like becoming a partner of the National Association of Convenience Stores (NACS) and forging sports partnerships[1].

Olipop has launched its largest flavor launch to date with the new Ridge Rush flavor, a high-energy soda alternative with 50mg of green tea caffeine and 4g of sugar. The campaign, tagged "A Can of Do," humorously targets legacy energy-focused sodas like Mountain Dew, and includes ads directed by Fatal Farm and partnerships with NASCAR driver John Hunter Nemechek and Pro Football Hall Of Famer Shannon Sharpe[2][4].

Open job positions at OLIPOP

This company is actively hiring to fill these roles. Use this for sales prospecting if your solution assists, augments, or provides an alternative for the growing team and position.

Looks like we couldn't find any open jobs at this company at the moment. But we'll keep looking!
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