AI Prospecting for Bath & Body Works
Company data:
Company size:
8981 employeesWebsite URL:
https://www.bathandbodyworks.comIndustry
RetailHeadquarters:
Columbus, Ohio, USAInvestment round:
NYSE: BBWIARR:
$7 billionLatest news about Bath & Body Works
Here are some of the most recent media mentions. Use them in your sales prospecting to qualify a prospect's buyer intent and personalize outreach with the latest company updates
Bath & Body Works is preparing for its Summer 2025 collections, including the return of the popular True Blue Spa line and new body care fragrances such as Frosted Coconut Snowball and Merry Cookie. The Tropical 2025 collection will feature scents like Bahamas Passionfruit and Banana Flower, and a new Tahiti Isle fragrance[3][5].
Bath & Body Works has introduced a new store design called Gingham+, featuring an updated layout, larger aisles, and technology enhancements to cater to the Gen Z demographic. The design includes scent bars for product testing and a softer, more neutral color palette for a relaxing in-store experience. This design will be rolled out to a majority of new U.S. stores in 2025[1][5].
Bath & Body Works reported a 4.3% decrease in Q4 2024 net sales to $2.8 billion and a 22% decrease in net income to $453 million, despite opening 106 new stores in off-mall locations in North America. The company aims to have 75% of its North American stores in off-mall locations over time[5].
Open job positions at Bath & Body Works
This company is actively hiring to fill these roles. Use this for sales prospecting if your solution assists, augments, or provides an alternative for the growing team and position.
