--- title: "Topo vs Salesforge: Which Should You Choose?" date: "2026-10-19T14:06:00+00:00" url: "https://aisdr.com/blog/topo-vs-salesforge/" description: "Compare Topo and Salesforge on pricing, setup speed, and integrations before you buy" --- # Topo vs Salesforge: Which Should You Choose? [Topo](https://aisdr.com/blog/topo-vs-breeze/) and [Salesforge](https://aisdr.com/blog/salesforge-alternatives/) both sell AI-run outbound with lead data attached. On paper, they look like the same purchase, but each has its unique aspects. Here’s a breakdown of both, including their entry pricing, what it comes with, and the effort needed to use it each day. **Key takeaways** - Topo doesn’t publish pricing, but third-party reporting puts its entry point at roughly $900 per month for 1,000 leads contacted, with onboarding and support included. - Salesforge’s Pro and Growth plans start at $40 and $80 per month billed annually, both self-serve, while its Agent Frank AI SDR add-on runs a separate $499 to $599 per month and requires a demo. - Topo integrates natively with HubSpot only and offers no free trial, while Salesforge’s Forge Stack products for lead data, mailboxes, and infrastructure each bill as separate subscriptions on top of the platform fee. - Both tools expect the buyer to arrive with the ICP, targeting logic, and campaign strategy already defined, then execute against it. - AiSDR closes that strategy gap with an AI GTM agent that proposes audiences and campaigns, signal-based targeting pulled from LinkedIn and web activity, and a multichannel sequence builder covering email, LinkedIn, and calls. ## **What is Topo?** Topo is a [B2B outbound platform](https://aisdr.com/blog/enterprise-ai-tools-for-b2b/) that pulls lead sourcing, signal detection, enrichment, and multichannel outreach into a single product. You define your ICP, targeting logic, and the signals you care about. An AI agent then finds matching leads, enriches them with context, and prepares personalized outreach across channels. Campaigns fire on those signals rather than running against a static list you uploaded months ago. ### **Pros** - **Volume-based pricing**: Cost tracks the number of leads you contact rather than the number of seats you buy, so adding people to the workspace doesn’t move the bill. - **Everything bundled at one price**: There’s no separate implementation fee to negotiate. One G2 reviewer credits it with removing complicated setup work. - **Signal-triggered campaigns**: You set the ICP, targeting logic, and signals, and the agent builds campaigns from live triggers instead of a list you exported last quarter. Timing comes from the trigger. - **Hands-on onboarding**: Responsiveness and guided setup are the most consistent praise themes in G2 reviews, and G2’s pricing insights put implementation at roughly 1 month with return on investment at 4 months. ### **Cons** - **No published pricing**: Topo doesn’t release pricing on its own site, and G2 records that Topo hasn’t supplied pricing information for the product. - **Narrow integration coverage**: Topo’s own FAQ states it integrates with HubSpot only for now, and third-party listings add Slack. API access requires a conversation with support. Third-party listings show no Salesforce, Pipedrive, or Zoho coverage. - **No free trial or self-serve path**: Topo offers no free tier and no way to start without talking to sales. A booked demo is the only route to evaluating it, so budget for a sales cycle before you see the product run against your own list. ### **Pricing** Topo doesn’t publish pricing, so the only figure available is third-party reporting of roughly $900 per month for 1,000 leads contacted, with full features, onboarding, and support included. Topo structures cost on contacted lead volume rather than seats, and it hasn’t published a tier ladder. There’s no free tier. You need a demo to buy, and contract length isn’t public. ## **What is Salesforge?** Salesforge is a [multichannel outreach platform](https://aisdr.com/blog/multichannel-outreach-tools/) built on the argument that per-seat and per-mailbox pricing caps how much pipeline you can build, so it removes both, selling unlimited mailboxes on every plan and unlimited LinkedIn senders on its higher tier. The core product runs cold email and LinkedIn in one sequence, with AI personalization, sentiment analysis, mailbox rotation, and dynamic IPs. Primebox, its unified inbox, covers replies across every mailbox and LinkedIn account. Agent Frank is the autonomous AI SDR sold alongside it, prospecting around the clock in either Auto-Pilot or Co-Pilot mode against a 500M+ contact search engine in 20+ languages. ### **Pros** - **Unlimited mailboxes and warm-up on every plan**: There’s no per-mailbox fee at any tier, including the $40 entry plan, and Salesforge includes premium warm-up rather than selling it as an add-on. - **Unlimited users on the $80 plan**: Growth carries no seat cap alongside unlimited LinkedIn senders, so headcount doesn’t change the subscription price. - **Agent Frank runs in Auto-Pilot or Co-Pilot**: You can keep human review on every message and widen autonomy later. Salesforge also supports running the platform alone, Agent Frank alone, or both in one dashboard. - **Published credit calculator**: The pricing page carries an interactive calculator and documented consumption rules, down to 1 credit per AI preview and 3 per Primebox AI draft. Almost nothing else in this category publishes that. ### **Cons** - **Every Forge Stack product bills separately**: Salesforge’s own FAQ states you subscribe to each product you want to use. Its stack calculator runs to roughly $2,608 per month at full configuration. Lead data, mailboxes, and infrastructure end up separate subscriptions on top of the platform fee. - **Agent Frank is a different price class and demo-gated**: The AI SDR starts at $499 per month billed annually, or $599 billed quarterly, against $80 for Growth. Salesforge’s FAQ says you have to book a demo to get access, even though the core plans are self-serve. - **Social action credits cap LinkedIn capacity**: Salesforge’s own note says a team at full capacity needs 400 to 500 social actions per LinkedIn profile per month, and Growth includes 1,000. That covers roughly 2 profiles before you buy more. ### **Pricing** Pro runs $40 per month billed annually, or $48 billed monthly, for 1 user and 1 LinkedIn sender. Growth runs $80 per month billed annually, or $96 billed monthly, with unlimited users and unlimited LinkedIn senders, both self-serve with a 14-day trial. Agent Frank sits on its own line at $499 per month billed annually, or $599 billed quarterly, and it requires a demo. There’s no contract commitment, annual billing gives 2 months free, and Salesforge meters credits for contacts, emails, personalization, and validation on top. ## **Topo or Salesforge: Which should you choose?** Both tools automate the same job. The split is how you want to buy, and who runs the motion once it’s live. Topo bundles the deployment into a quoted price. Salesforge sells the pieces cheaply and expects you to assemble them. ### **Choose Topo if…** #### **You want one quoted price that covers the whole deployment** Topo’s reported model folds full features, onboarding, and support into a single volume-based price, so there’s no feature ladder to climb and no implementation package to negotiate separately. That suits a team without an ops person to own the build, where the real alternative is paying someone internally to stitch tools together. G2’s pricing insights put implementation at roughly 1 month and return on investment at 4 months, a reasonable window for a mid-market team that wants the vendor doing the heavy lifting. The trade is accepting a quote you can’t check against a published rate card. #### **You’re on HubSpot and selling into Europe** Topo’s reported integration coverage names HubSpot and Slack, which is a constraint for most teams and a non-issue if HubSpot is already your CRM. The company runs from Paris with customers across European and US sales teams, and its founders scaled Aircall from $10M to $120M in ARR out of that same market. For a team prospecting into the EU, a vendor operating there daily is often worth more than a longer integration list. Reviewers name responsiveness and guided onboarding as the reason they picked it, which matters more when your market has its own compliance and language expectations. ### **Choose Salesforge if…** #### **You want to test outbound this week without a sales call** Pro and Growth are self-serve, with a 14-day trial covering 50 contacts, 100 emails, and unlimited mailboxes and warm-up while it runs. There’s no contract commitment, Salesforge bills changes pro-rata, and you can upgrade or downgrade at any point. For a founder or a 2-person team that wants to know whether cold email works for their ICP before committing budget, $48 per month with no annual commitment is close to a rounding error. Agent Frank still requires a demo, so build the self-serve path around the core platform first and add the AI SDR once you’ve seen replies. #### **Mailbox and seat costs are what’s capping your volume** Salesforge’s whole commercial argument is that per-seat and per-mailbox pricing limits pipeline, so it strips both out. Unlimited mailboxes and unlimited premium warm-up ship on every plan including the $40 entry, and Growth at $80 adds unlimited users and unlimited LinkedIn senders. If you’re running 20 mailboxes across 5 domains and paying per inbox somewhere else, that structure changes the math instead of shaving a few percent off it. Budget separately for the credit meters and for any Forge Stack products you need, because those bill on their own subscriptions. | | **Topo** | **Salesforge** | **AiSDR** | |---|---|---|---| | Entry price | Not published, roughly $900/month reported | $48/month Pro, $96/month Growth ($40 and $80 billed annually) | From $1.50 to go live | | AI SDR price | Included in the reported price | Agent Frank from $499/month billed annually, $599 quarterly | Included | | Demo required to buy | Yes | No on Pro and Growth, yes for Agent Frank | No | | Contract length | Not published | Monthly or annual, no commitment | Pay as you go | | How leads are found | Agent sources against your ICP and signals | 500M+ contact search engine | Live AI search, lists built on demand | | Channels | Email and LinkedIn | Email and LinkedIn | Email, LinkedIn, calls, plus multimedia | | Time to first campaigns | Roughly 1 month to implement | Self-serve signup, 14-day trial | About 30 minutes to launch a campaign | | Best for | Teams wanting one bundled, guided rollout | Teams capped by mailbox and seat costs | Teams buying booked meetings | ## **Why AiSDR might be a smarter third option** Both tools ask you to bring the strategy. Topo needs your ICP, your targeting logic, and the signals worth acting on. Salesforge needs a campaign, a credit budget, and someone to decide which Forge products you’re buying. [AiSDR](https://aisdr.com/) closes that gap first and runs the execution second, which is why the strategy layer leads here. ### **Ami AI Strategist** The hardest part of both tools is the part they hand back to you: knowing which audience is worth chasing and what to say to it. Ami, AiSDR’s AI GTM agent, reviews your offer, your CRM data, and your past campaigns, then suggests specific audiences and niches for Live AI search to investigate, based on the goals you set. It’s trained on more than 20,000 campaigns AiSDR has run, so the plays it proposes come from motions that already worked somewhere. It takes about 20 minutes for Ami to analyze your site and build a campaign, and you review and launch in 2 clicks. That’s why 80% of AiSDR customers use AI Strategist rather than building campaigns by hand, and why campaign execution runs about 6x faster than doing it manually. You clear it for takeoff. Ami handles the flying. ### **Live AI search** Contact data is where outbound quietly breaks, and a search engine is only as good as the day its records were collected. AiSDR builds lists on demand instead, finding the people and pulling contact data that’s valid as of today. You describe the audience in plain text, including ultra-niche ICPs that don’t map cleanly to a filter menu, and the search goes and finds it. That changes what happens when your ICP is unusual or your market is small. Instead of narrowing your targeting until it matches the filters a database supports, you describe the buyer you want and let live research assemble the list. For teams whose best segments are defined by behavior rather than firmographics, that’s the difference between a workable campaign and a list of near-misses. ### **Intent & CRM data** Neither tool gives you much help with timing once the list exists. AiSDR pulls website visitors, LinkedIn profile visitors, LinkedIn social engagement, and LinkedIn keywords together in one place, so you can see who’s circling you before you write anything. Those signals are public and verifiable, which means your team can check why a prospect surfaced. The CRM side goes deeper than a sync. Through its HubSpot and Salesforce integrations, AiSDR processes, scores, and enriches your account data for inbound and outbound leads alike, and the AI only reaches out to accounts that qualify. That keeps existing customers and live deals out of cold sequences. It also means the accounts your team touches have a reason behind them rather than a place in a queue. ### **Campaign Builder with multichannel conditional sequencing** Channel scope is where an outbound tool either meets your buyer or misses them. AiSDR’s sequence builder runs email, LinkedIn messages, connection requests, InMails, and calls in one flow. You can drop in AI-generated video, voice notes, text, and memes as mediums inside those steps. Conditional logic is there when a sequence needs it, with drag-and-drop for everything else. Behind that, AiSDR handles the infrastructure agencies charge thousands for: lookalike mailboxes, continuous warmup, regular deliverability testing, and inbox health monitoring. A campaign goes live in about 30 minutes, and LinkedIn connection acceptance sits at 62.98% across the customer base. AiSDR holds a 4.6/5 rating on G2 across 100+ reviews and is SOC 2 certified. [ ](javascript:void(0)) [ ](javascript:void(0))